![]() ![]() “Our fan base is amazingly loyal - they’ve adopted a Subway Surfers lifestyle and we know they want more experiences beyond the game,” SYBO head of brand marketing and licensing Naz Amarchi-Cuevas tells. ![]() It’ll also host live streams, trailers, behind-the-scenes looks and lifestyle content. SYBO TV will be the goldmine for fun and relevant content. One way SYBO wants to both widen its audience and continually engage its current player base through different mediums is the recently unveiled SYBO TV.Įxpected to launch by the end of the year on YouTube, the curated channel will act as a hub for Subway Surfers content such as an animated series and a smaller video series.Īn upcoming long-form animated series, however, will have its own distribution partner, which the company said it will announce in “due time”. In this video from Pocket Gamer Connects Helsinki 2018, SYBO CEO Mathias Gredal Nørvig discusses some of the avenues the company is exploring to extend the IP’s reach. The game was launched in China, it’s got an animated series on YouTube and the brand is being heavily merchandised. Those are impressive numbers, but SYBO has grander plans for the IP. Meanwhile according to market data Sensor Tower’s estimates, in July the title crossed over $80 million in revenue from in-app purchases - not including advertising. In June 2018 alone the title racked up 52.5 million downloads - its best-ever month. The title has racked up more than 2.1 billion downloads and is the first-ever Google Play game to cross the one billion downloads mark. People are spreading the rumour about the creator’s son all over Twitter, but the CEO of SYBO Games has previously provided an official reason for why Subway Surfers was made.Copenhagen-based developer SYBO is on a mission to expand the Subway Surfers brand outside of the hit mobile game. Lots of people are asking if the Subway Surfers story about the creator’s son is real or not. SUBWAY SURFERS: IS THE ‘CREATOR’S SON DIED’ A REAL STORY? ![]() ![]() This supposedly explains why the gameplay is comprised of players dashing around trains and hover-boarding along train tracks. This rumour suggests that Subway Surfers was created to honour the passing away of the creator’s son, and you can find the viral tweet just below, which has nearly 250,000 likes.Īside from just claiming why the game was made, the above viral tweet also suggests that the son had died because of a skating accident on a train track. There’s a rumour on Twitter which says that Subway Surfers was created because of the creator’s son passing away. However, what will surprise people is the claims on Twitter that the game was made and created to honour the creator’s son who allegedly died. Lots of people continue to play the mobile game regardless of where they are, so it’s no surprise that it still has a huge following online. However, aside from just enjoying the game, lots of people are now asking why Subway Surfers was created, and this is because of a viral tweet which suggested that it was developed because the creator’s son had died.Īlthough it’s just a mobile game, Subway Surfers remains massively popular to the point where it has even influenced huge IPs onto the mobile market such as Crash Bandicoot On The Run. Subway Surfers is one of the most popular games available right now on mobile phone and there’s a bunch of tricks you can deploy to enhance your experience. ![]()
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